Seed round · Private materials for eligible investors

We're not raising to prove demand. We're raising to accelerate deployment.

Years of enterprise relationships. Deeply integrated inside banks, government, transport and healthcare. Those same customers are now buying a materially larger product , Voice AI , and contract values are stepping up with them.

£500k ARR today, profitable, with an 8× ARR ceiling in 24 months from the book we already own. Raising up to £1m to finish the rollout , before the re-rating.

Social proof

Trusted across complex service environments.

Sectors
BankingGovernmentInsuranceTransportManufacturingHealthcareHousingUtilitiesMobilityLeisure
Selected clients
Raiffeisen Bank International logo
UK Government logo
Europcar logo
Groupe Atlantic logo
One Call Insurance logo
Transport for Wales logo
Dŵr Cymru Welsh Water logo
HATS Group logo
SMSPLC logo
12Go logo
£3.5m
Revenues generated to date
£0.5m
ARR today
15
Enterprise clients
2025-26
Profitability reached
60%
YoY revenue growth
$151bn
Global voice CX market

Sources: Logicdialog internal accounting records; 36 months platform data; Technavio 2026 (global voice CX market).

The problem

Customers are angry. Agents are burnt out. £2.24tn is walking out the door.

Hold times have tripled since 2019. A third of customer emails go unanswered for days. Contact centres churn more than a third of their staff every year , and each replacement costs £10.7k. This is the problem we were built for.

£2.24tn
Revenue at risk due to poor service
81%
Say hold times are too long
Telephone hold times vs 2019
35%
Emails unanswered for 1–5 days
£6.17
Cost per human-handled call
£4.92
Cost per human-handled email
£10.7k
Recruitment/training cost / employee
3 hrs/day
Spent on repetitive micro-work

Sources: ContactBabel UK Contact Centre Decision-Makers' Guide 2026; Qualtrics XM Institute 2026; Insignia Resources / Callforce 2026.

The hidden work

Every message hides a mountain of micro-work.

One inbound call isn't one task , it's a dozen. Our agents don't just answer. They do the work behind the answer, inside the systems you already run.

Customer demand
Repetitive CallsHigh Vol. EmailsWeb ChatSMS & WhatsAppSocial Media
Micro-work it generates
ValidationAuthenticationID&VPaymentsExceptionsData CleansingRaising TicketsCase UpdatesBookingsAmendsCancellationsRefunds

This is what your team does all day. This is what our agents absorb.

Zero-effort knowledge

Every URL, PDF and policy, auto-structured.

Point us at your help centre, drop in a doc, forward a policy PDF. We split it into structured Q&A the agent answers in milliseconds.
Knowledge base auto-split into Q&A articles
The solution

Free capable people from robotic work.

Not another chatbot. Real AI agents answering calls, closing renewals, validating patients, taking payments , in the systems our clients already run.

Clare · Healthcare · HATS Group

Clare used to call every patient, one by one, to validate their NHS transport booking. 56,389 patients a year across six sites.

33,950 of those validations now complete themselves.

Clare handles the exceptions, not the list.

David · Insurance · One Call

David used to pick up every renewal call: authenticate, present terms, take payment. 74% of his calls were the exact same conversation.

698 renewals a year complete autonomously; 534 more arrive payment-ready.

David closes deals instead of reading scripts.

0 sec
No holding - instant AI response
£1
Average cost per AI-handled interaction
0
Employee churn, re-hiring, recruitment
120+
Languages spoken by AI agents
24/7/365
AI Agent coverage
One inbox. Every channel.

Every message triaged, summarised, resolved.

Voice, email, chat, SMS, WhatsApp, all in one thread. Our agents draft the reply, take the payment, update the CRM. Humans see only what needs a human.
Logicdialog unified inbox with AI summary
What Logicdialog does

One platform, every channel. Multi-model, multi-modal, multilingual.

Logicdialog connects content, systems and communications into a single AI orchestration layer - generative, agentic, omnichannel, secure and compliant.

Voice AI

100,000+
Live voice interactions & handovers

AI voice agents that answer inbound and outbound calls with ID&V, resolution and human handoff - instant response, no holding.

Email AI

21,000
Inboxes handled end-to-end

Agents that read, understand, action and reply to customer emails at enterprise scale - a fraction of the cost of human handling.

Digital AI

4.6m
Messages automated (chat, web, social)

Chat and messaging agents connected to the same data, systems and processes as voice and email.

Back-office actions completed by our agents
6.7m
Micro-work resolved end-to-end.
ID & VerificationCase updatesBookingsPaymentsTicket creationRenewalsCancellationsValidationsHuman handoff
Enterprise security

SOC 2, ISO 27001, UK/EU data sovereignty, full audit trails.

No-code / low-code

Visual workflow builder - 60+ pre-built connectors, webhooks, APIs.

Multilingual

120+ languages, real-time translation across every channel.

Voice-first

Voices your customers will actually talk to.

Pick from studio-grade voices across 120+ languages. Tune tone, pace and persona per channel, per campaign, per market.
Voice picker in Logicdialog
Market

To hit £25m ARR we need 1.7% of the UK. That's it.

6,500 UK contact centres. 5,800 sit in our small/medium sweet spot , where decisions are fast and volumes are still huge. 100 of them at £250k ARR is our whole thesis.

TAM (top down)
£120bn

Global voice contact-centre market , Technavio 2026

SAM (bottom up)
£3.6bn

5,800 UK small/medium contact centres × £600k median at £0.25/min

24-month SOM
£4m

Existing book migrated to consumption , no new logos required

Competition

We don't fight NICE, Genesys, Five9 or 8x8 , we plug into them. Groupe Atlantic uses Five9. Transport for Wales uses NICE. Europcar uses RingCentral. They all come to us for AI. That's why we win in small/medium enterprise where Sierra, Cognigy and Decagon don't bother.

113+ integrations

Plugs into what you already run.

Salesforce, HubSpot, Zendesk, Slack, Teams, Twilio, Stripe, ElevenLabs, and every telephony stack our clients already own. No rip-and-replace. Ever.
Logicdialog integrations directory
Business model

We bill only for productivity.

Consumption-based pricing at 25p/min. £240k average ACV, 70% gross margin, 3-year contracts. Land & expand across existing accounts, then new logos and EU/US resellers.

25p/min
Usage-based pricing
~£240k
Avg account (ACV)
~70%
Gross margin
3-yr
Contracts
~4 mo
CAC payback
Pipeline
£1.67m → £9.05m
converting now → full potential of these 7 accounts - before a single new logo.
Client trajectory - the book physically moving from licence to consumption
Overall clientsLegacy model (£ licence)Consumption model (25p/min)
Today15150
202615123
20271587
202815015
202936036
203064064
20311010101

15 existing clients convert first; new logos layer on top from 2029. Tallies to the financial model.

Traction

8× ARR in 24 months. Without winning a single new logo.

We already own the accounts. Every one we migrate to voice + consumption pricing delivers a 2–5× ARR jump. Europcar and Groupe Atlantic are live this quarter , each moving from ~£50k legacy contracts to ~£250k ARR. The revenue is ours to lose.

£0.5m
ARR today
£1.5m
12-month target
£4m
24-month target
The ceiling nobody's pricing in

One Call Insurance, Transport for Wales, Welsh Water, HATS Group, Halo Leisure and Plymouth Active are all forecast to convert by end of 2026. At 100% conversion of the current book, the ceiling is £13.85m ARR , from clients who already trust us, on infrastructure they already run.

Every conversation, analysed

The insight layer no CX team has ever had.

Volume by intent, containment, escalation, avg duration, all live, across every channel. What your customers actually want, in a chart, updated by the minute.
Logicdialog analytics dashboard
Interactive models

Don't take our word for it. Stress-test the numbers.

Three live models built from the same financial model behind the deck. Move the dials on clients, AOV, conversion rate, agents, penetration, price per minute , and watch every downstream metric recompute in real time.

Interactive model · Build your own ARR

Move the dials. Watch the outcome.

Our £25m ARR target rests on 100 clients at £250k AOV. Flex any driver , clients, AOV, margin , and see the whole picture recompute live.

100
0200
£250k
£50k£500k
70%
50%85%
ARR
£25.00m
Gross profit
£17.50m
% of £1.45bn UK SAM
1.72%
Sales reps implied
12
Interactive model · Convert the book

The revenue is ours to lose.

15 enterprise clients on legacy contracts. Every one we migrate to consumption is a 2–5× ARR jump. Drag the dials to model the conversion play.

60%
0%100%
£250k
£100k£400k
Live book
15 enterprise clients · avg £50k ARR legacy · Europcar & Groupe Atlantic already migrated
Clients converted
9 / 15
New ARR
£2.25m
Uplift vs today
4.5×
Seed runway extended to
60 mo
Interactive model · Minutes → ARR

How a contact centre becomes revenue.

Agents × minutes × voice penetration × price per minute. This is the exact maths behind every deal we sign. Move a dial and see the portfolio scale.

40
10200
40%
10%100%
25p
10p40p
Minutes / year
960k
ARR per account
£240k
ARR at 25 accounts
£6.00m
ARR at 100 accounts
£24.00m

Assumes 60,000 handled minutes per agent per year (ContactBabel 2026 small/medium average). Base case highlighted at 50 accounts.

Financials

Five-year P&L summary.

Base case from the Logicdialog financial model. ARR = Dec exit run-rate; revenue = recognised in-year. All figures in £'000.

Revenue, EBITDA & margin (£'000)
£'000202620272028202920302031
ARR run-rate (Dec)9041,6663,6668,82115,74924,799
Revenue4501,4672,7496,48812,56520,651
Gross profit3631,0381,9244,5428,79614,456
Gross margin81%71%70%70%70%70%
EBITDA0(82)1341,7504,8419,072
EBITDA margin0%(6%)5%27%39%44%

SaaS metrics & unit economics

Growth & efficiency (%)
£'000202620272028202920302031
ARR growth (YoY)-84%120%141%79%57%
New customers348212837
CAC payback (months)n.m.6.84.33.74.75.5
LTV : CAC (3-yr)n.m.5.3×8.3×9.7×7.7×6.6×
Rule of 40n.m.79%125%168%117%101%
Net revenue retention-100%100%100%100%99%

Source: Logicdialog financial model. LTV bounded to the 3-year contract term (conservative). NRR = 100% - expansion upside (penetration ramps) not yet modelled.

Scenarios · 2031

Downside · Base · Upside.

Never negative in any scenario - the £850k seed covers every case.

Downside
£13.1m
ARR run-rate
Revenue
£11.0m
EBITDA
£3.7m
EBITDA margin
33%
Base
£24.8m
ARR run-rate
Revenue
£20.7m
EBITDA
£9.1m
EBITDA margin
44%
Upside
£36.5m
ARR run-rate
Revenue
£30.5m
EBITDA
£14.7m
EBITDA margin
48%
2031 outcome by scenario (£m)

Source: Logicdialog financial model - scenario toggle. One Call held at 15% across all cases.

The ask · Use of funds

£850k seed · staged to the rollout.

2 sales + 2 devs ramp as the tranches release; the growing book covers the cost. Bridges to £1.7m ARR / Series-A-ready by end-2027. Series A (~£2m) accelerates from there.

£400k
Tranche 1 - Aug 2026
£200k
Tranche 2 - Oct 2026
£250k
Tranche 3 - Dec 2026
Allocation
  • 2 sales hires · 6-month ramp
  • 2 developers (client delivery + product)
  • Rollout infrastructure
  • Marketing to build pipeline
  • Runway - team & operations
Sales capacity vs conversions needed - fits every year

Sellers = founder plus existing rep (2), scaling to 13 by 2031. At one conversion per quarter per hire (four a year, half that while a new hire ramps), capacity sits above the conversions needed in every single year.

YearSellersCapacity (1/qtr/hire)Conversions neededFits?
20262~43
20274~124
20285~188
20298~2621
203010~3628
203113~4637
Exit thesis

A live, regulated foothold is the asset. Buyers are already spending.

Comparable agentic AI businesses trade at 10–30× ARR. At £25m ARR (base 2031), a conservative 10× exit is £250m; a category multiple is materially higher. The moat isn't the model — it's the deployments inside banks, government and transport that competitors can't shortcut.

CX platforms

NICE, Genesys, Five9, Verint — bolt agentic voice into existing seats.

Systems integrators

Accenture, Capgemini, Cognizant — own the AI transformation P&L.

Hyperscalers

Microsoft, Google, AWS — vertical agent stacks on top of foundation models.

Vertical incumbents

Banking / gov / insurance software vendors buying a live regulated foothold.

Recent comparable valuations
CompanyCategoryImplied multipleEvent
CognigyEnterprise conversational AI~15× ARR2024 raise, $100m Series C at $1bn+
ParloaVoice AI for contact centres~20× ARR2024 Series B at $1bn valuation
Sierra AIAgentic customer service~30× ARR2024 seed at $4.5bn
UniphoreConversational automation~10× ARR2022 Series E at $2.5bn

Sources: PitchBook, CB Insights, public announcements. Multiples are indicative and based on last-round primary valuations vs disclosed / estimated ARR.

Target window
2029–2031

Post Series A, £10–25m ARR, category consolidation underway.

Base-case exit
£250m+

10× £25m ARR — conservative vs peers.

Seed → exit
50–100×

Indicative on £850k seed at current pre-money.

The access window

A rare window to invest before the re-rating.

Institutional capital typically arrives once uncertainty has largely been removed , and by then, valuations have already moved. Our objective is to give angel investors access before that re-rating, rewarding them for backing us during the execution phase rather than after it.

Execution phase, not idea phase

Product is live. Customers are contracted. The capital accelerates deployment , it doesn't prove demand.

Contract values are stepping up

Existing enterprise customers are buying Voice AI on 25p/min consumption , a materially larger product than the licence fees they started on.

Angels only, by design

Institutional funds can't justify cheques of this size at our stage. That creates a narrow window for private investors to participate before institutional capital arrives , and as the business scales, that window naturally closes.

The offer

We're not selling cheap shares. We're offering access , to a deployed, profitable enterprise AI business, at the last stage where a private investor can meaningfully participate.

Team

Lean, experienced, AI-enabled.

Six people today. AI-enabled workflows reduce the manual effort typically required in engineering, sales and support. Next hires to reach £1.5m ARR (Dec '27): 2 sales and 2 developers.

Paul Shepherd
Paul Shepherd
Founder & CEO

15-year tech professional, formerly Co-Founder of Hello Soda (exit to Acuant Inc.). Commercial growth, fundraising and key client relationships.

Andy Feltham
Andy Feltham
Product Director

Ex-IBM Watson and accredited IBM 'Master Inventor' for AI patent contributions. Rebuilt Logicdialog from the ground up.

Advisors
Simon Black

Founded a conversational AI platform, acquired by Capacity (US). Category & exit expertise.

Mark Sweeney

Tech entrepreneur. Scaled a tech business to a successful exit, acquired by Accenture.

Glenn Willis

US-based entrepreneur. Technology & media background. North American access & fundraising.

Why Logicdialog

Deployed, proven, re-pricing an owned book.

Deployed, profitability proven

£0.5m ARR, 15 enterprise clients; reached breakeven in 2025-26.

De-risked growth - the book we own

Converting existing clients to 25p/min consumption. Expansion, not acquisition - the revenue is ours to lose.

£9m from named accounts alone

The 7 named accounts at full penetration - before a single new logo.

Efficient, high-margin economics

~70% margin · Rule of 40 above 40 · CAC payback under 6 months.

Large, under-penetrated market

£120bn global market; under 2% penetrated even at 100 clients.

Enterprise-grade and defensible

Proprietary platform, sticky sector integrations, gov & bank trust.

The ask

Raising up to £1m£1.7m ARR (Series-A-ready) by end-2027 → path to £25m.

More than capital

We don't just raise money. We build a community.

Most startups treat investors as a source of capital. We treat our backers as part of our go-to-market. Today, a growing community of private investors is invested in Logicdialog , and they don't just own shares.

Invest

Back the business with capital on the same terms as the founders.

Introduce customers

Warm intros open doors we couldn't open ourselves.

Refer talent

The best hires come from people who already believe in the mission.

Challenge our thinking

Direct access to the founder. Push back. Sharpen the strategy.

Celebrate wins

Product updates, board notes and milestones , in the open.

Reinvest & refer

Follow-on rounds first, and rewards for bringing in other backers.

Traditional VC
Money → Board → Exit
The Logicdialog model
Community → Capital → Customers → Growth → Shared Success

Great businesses grow through trusted introductions. Our backers often know people we don't. Rather than keep those opportunities to ourselves, we reward the people who help create them. Everyone wins.

The Backer flywheel
  1. 1Become a Backer
  2. 2Own part of Logicdialog
  3. 3Get product updates
  4. 4Meet the founders
  5. 5Make introductions
  6. 6Earn referral rewards
  7. 7Help grow the business
  8. 8Benefit from that growth

Everyone who helps create value should have the opportunity to participate in it , customers, employees, partners, backers, introducers. Same side of the table.

Referral programme. We reward our community for helping us grow , because we believe everyone should benefit from creating value, not just the founders. Details shared with backers post-investment.
Access the deal room

A private founder-led round for eligible investors.

Full pitch deck, financial model, live updates, AI Q&A, and one-click investment flow , behind a compliance gate.

  • Founder video
  • Investor deck (July 2026)
  • Interactive Q&A
  • Sensitivity / scenario model
  • Book a founder call
  • Quarterly updates
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